Searching for Success? It's Being Funnelled to the Palm of Your Hand

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The recent news from Google that mobile-based searches have exceeded those coming from desktop and laptops has prompted…Read more

Make Sure Your Site is Mobile to Move Your Business Forward

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Is your site taking your business as far as it should? Without a mobile-friendly site, you may not only find yourself stuck in neutral, but -- as of Apr. 21, 2015 -- you…Read more

2014 – The Year that Will Be

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Over the past week or so, we've looked back fondly at the year that was in 2013. We wrapped up the year discussing…Read more

2013 – The Year We Learned How to Connect

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The subtitle of the film 2010 was called "The Year We Make Contact." In many ways, 2013 was the year we learned how to connect.

From the rise of Content Strategy,…Read more

Why It's Essential to Put Your Business in the Palm of Your Customers’ Hands

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There are businesses out there that treat mobile is an afterthought. At best, they'll provide a stripped-down version of their main site for use in mobile environments; at…Read more

Ask Echidna: Does One Size Ever Fit All?

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Welcome to our first Ask Echidna blog post, where we answer your questions about Web design, digital marketing, and business solutions. Do you have a question that you…Read more

Is Print Advertising Dead?

“Print advertising is dead,” or “buying print ads is like throwing your money away," – they’re just a few of the statement that I often hear in my little corner of the…Read more

Connecting Your Online & Offline Marketing Efforts

Social Media has given businesses new ways to openly engage with today's connected consumer and plenty of businesses are beginning to understand and embrace these concepts…Read more

Does Your Business Yelp?

I was recently involved in a discussion about Yelp and how to use it to maximize a business's exposure.  While I was already aware of the common functionality of Yelp, I…Read more

Using Text Messaging in your Lead Generation

Recently I found myself in a conversation about how businesses attempt to find solid leads. WARNING, if you don't want to learn how to get first-rate leads, leave this…Read more

Creating a QR Code Campaign

QR codes might be the most unused and misunderstood of the digital marketing tools out there. Doing a quick Google search exposes just as many blogs and articles that…Read more