Managing a message, integrating systems, and delivering the right content to the right audience is a challenging endeavour -- especially for those at the helm of…Read more

Siteimprove is a global software-as-a-service company that empowers website editors to continuously test, fix, and optimize the quality of content, and is a…Read more

Drupal 9 is coming! The release date is set for June 2020. If you were around for the introduction of Drupal 8 in November 2015, you will remember it was a big…Read more

I’m half French Canadian. I married into a family heavy on Newfoundlanders. And I work in the digital…Read more

LONDON, ON -- Digital Echidna is pleased to accept the 2019 IAC Award for Best Consumer Goods Website for its work with client Wolf Steel Ltd.’s luxury brand of…Read more

For years, I’ve sometimes felt like a content nomad in this digital world, preaching a message of the importance of content as the foundation of all digital…Read more

There can be a huge difference between a “Yes” and a “Yes.”

Context is everything and when you’re reaching out to customers and users for…Read more

A little while ago, I mentioned that my title has changed. Sure, I’ve still got the content strategy gig, but what’s formalized has been my role as a UX Research…Read more

I still blame high school English teachers. 

A couple of days ago, a reporter friend of mine asked “Are blogs dead?” People were quick to respond positively or negatively, but I think the question is…Read more

Moving in is just the first part. A house is just a structure -- it takes time to make it a home.

Recently, our local…Read more

There’s an old adage about how you can’t teach an old dog new tricks. I’ve never been a fan of that term -- and not just because there’s a little more grey…Read more