To Use Image Links, or Not to Use Image Links...

Successful websites have a logical navigation that allows users to quickly and easily find the information they are looking for. Usability, design and messaging are all… Read more

Did You Know? You Can Create Targeted Ads on Facebook!

Not only is Facebook a booming social media tool used to connect friends and businesses through pages and messaging – Facebook can also be a huge asset to advertisers who… Read more

Keeping Your Web Content Fancy

In the web development industry, the popularity of building websites on a CMS or content management system is continuously growing. The beauty of a CMS is that client’s have… Read more

Stylebot Me! (and Web Accessibility)

I recently read an article on talking about “Stylebot”. Stylebot is an extension of Google’s browser, Chrome, and allows you to access and modify the CSS on ANY… Read more

When Do I Use a Mini-Site?

Before starting any communications or marketing project you must understand your target audience. Ask yourself: Who is my primary audience? Who is my secondary audience?… Read more

Is BlackBerry Messenger a thing of the past?

The debate between Apple's iPhone and Research in Motion's BlackBerry, will be a forever lasting one (at least in this office anyways!). The reasons for choosing one phone… Read more

Creating Effective Online Presentations

Today, more and more presentations and training sessions are moving online. Having these materials online cuts down on travel and distribution costs, as well, it gives the… Read more

The Internet Tongue Twister

At Echidna, we’ve been asked more and more to build our clients an Intranet solution. Intranets are becoming an increasingly popular way for organizations to share… Read more

Twitter & The Tweeting Bike!

Over the past few weeks Twitter has been a large discussion topic in our client meetings - some people are ready to jump on board, while others are more hesitant or don't… Read more

Incoming Links and SEO

At Echidna, we’re often asked by clients – does adding a “Links” section or a “Resources” section to my website increase my website’s ranking in search engines? The answer… Read more

It's iPhone Day!

Today is the day many Canadians have been waiting for – the release of the iPhone4 in Canada! Now depending on how tech savvy you are or how much you rely on your mobile… Read more

Is Social Media An Addiction?

I recently read an article listing “20 Ways to Tell If You Use Social Media Too Much” and a few of my favourite posts were: You are going to spend the Christmas holiday with… Read more