Knowing the right words and knowing the right words to use are completely different things -- and understanding the difference can help you hammer home…Read more
When it comes to finding the right font and colour palette for your brand the "i"s have it.
And so do the "a"s, the "t"s, and the "z"s...
It may seem like…Read more
Creativity and structure may appear to be polar opposites. The truth is that structure can help creativity flourish -- but a template is the wrong way to go.
It goes without saying, but content that's complemented with visuals can dramatically improve its look and feel, not to mention …Read more
Certain things never go out of style. But when it comes to content, it behooves you to keep an eye (and an ear) open for terminology and language that may be ready for…Read more
Should your business be on Twitter? Well the answer is simple. Absolutely Yes. And Possibly No.
It all depends on what you're looking to get out of it.
I firmly believe that if you want to improve your writing and editing skills, you have to take a not-by-the-book approach to skills development.
Earlier today, a…Read more
Whether it's for a news article or a corporate discovery, success comes from getting the right answers. Not necessarily the easy answers, the expected answers, or the…Read more