Connecting Your Online & Offline Marketing Efforts

Social Media has given businesses new ways to openly engage with today's connected consumer and plenty of businesses are beginning to understand and embrace these concepts…Read more

To Pinterest or Not to Pinterest

Pinterest, Pinterest, Pinterest. It seems like that’s what everyone is talking about these days! But what exactly is Pinterest and should you be using…Read more

Does Your Business Yelp?

I was recently involved in a discussion about Yelp and how to use it to maximize a business's exposure.  While I was already aware of the common functionality of Yelp, I…Read more

If You're Different, You Don't Necessarily Have to Be Better

Last week, the client services team at Echidna headed to The Art of Marketing (#TAOM) Conference in Toronto and listened to…Read more

Simple Things Your Company Should Stop Doing Online Right Now

Every client we work with is different. As a result we get to spend lots and lots of time across many different industries, see a mixed bag of projects, meet all types of…Read more

Building a Clean Homepage Layout for your Small Business

Are you a small business looking to revamp your homepage? Are you finding it too time consuming to update your blog or news feed? Or maybe…you’re getting customer…Read more