There’s a great site out there that answers the question of whether you should have a…Read more

“So you’re thinking about buying Instagram followers…”

That was the subject line of an email that I received from a reputable social media aggregator…Read more

For some writers, staring at a blank screen can be intimidating. We’re always trying to stay at the vanguard of relevancy, but sometimes new ideas won’t flow.…Read more

It’s tempting. I get it. Posting a photo to your social media, it would just be so easy to upload and click -- with the obligatory sarcastic comment or attempt at wit…Read more

It’s election season in our hometown of London, ON -- actually, it’s been election season since May 9th (we just seem to go from one [provincial] to…Read more

Content, connections, commerce (where have I heard that before?) -- those are the three Cs of social media…Read more

Awareness is great, but without action it does little. Today marks the seventh Global Accessibility Awareness Day. And while…Read more

It’s now been a few months since Google announced that, as of this…Read more

It was Bootsy Collins, in the Pinocchio Theory, who said, “Don’t fake the funk or your nose’ll grow.” This doesn’t just apply to P-Funk Mythology, but on-…Read more

A few weeks ago, I had the honour of teaching a class at Western's Faculty of Information & Media Studies. The instructor, Dan Brown, is a friend of mine and teaches a…Read more

Today, we’re inviting you to not only put your best foot forward in supporting mental health initiatives, but also to take that next step and continue our…Read more

The Holy Grail for any company, when it comes to promotion, is positive earned media -- getting your story out to the masses, through a neutral third-party, that presents…Read more