From the Ask Echidna mailbag we received this question from Ben A., "Is there a good way to deliver bad news in business?"

It's an important question because 99…Read more

Whether you're writing for the Web, posting on your company's social networks, or creating internal newsletters or documentation, the old KISS philosophy is a good place…Read more

When you're moving at the speed of business, it's OK to pull over and take a few minutes to enjoy the scenery. We all need to remember, if I may paraphrase detective…Read more

So, you need to pick a font. Surprisingly enough, this can be a difficult thing to do. The wrong font can turn the most serious of headlines into a farce. You want your…Read more

When it comes to cutting through the clutter, the savvy business knows that only "you" matter.

To start with, let me reiterate the fact that I really hate the term…Read more

This blog is by no means political, but it can be inspired by politics. Why? Because at its root successful politics is about communicating a message to the electorate.…Read more

Over the past week or so, we've looked back fondly at the year that was in 2013. We wrapped up the year discussing…Read more

They say good things come in threes. After our first two end-of-the-year posts (Friday's post on…Read more

The subtitle of the film 2010 was called "The Year We Make Contact." In many ways, 2013 was the year we learned how to connect.

From the rise of Content Strategy,…Read more

On Friday we held our annual Digital Echidna's Christmas potluck – a day where the team gets together, brings an assortment of food, and somehow comes together with a…Read more

The truth about how to build success with your social efforts is right under your nose. But if you ignore the Pinocchio Theory, it can be difficult to see.

No,…Read more

Sometimes the words don't flow. So, if you're responsible for a corporate blog or social feed, what do you do when the creative well temporarily runs dry?

This…Read more