To quote Ferris Bueller, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”

Now, I’m sure John Hughes wasn’t predicting…Read more

It’s Christmas time and even though the thought of writing a wish list hasn't crossed my mind in years, this time around I decided I would.

But this isn't the list…Read more

People got it wrong about this whole Mayan Calendar thing. It was never an apocalyptic vision of the future. Rather, the end of that calendar signifies the dawning of a…Read more

There’s a fine line between genuine sympathy and the perception of opportunism. Even if your heart is in the right place, public opinion can become reality very quickly.…Read more

More and more agencies are spending time consulting and developing for Facebook -- it’s where consumers are, so it’s where our clients should be.

There are plenty…Read more

Nostradamus? The Mayans? Carnac the Magnificent? Wiarton Willie? All fine prognosticators in their own right, but all pale in comparison to the most prescient of them all…Read more

It’s the bane of every social networker’s existence – how do you accurately define the return on investment for your social media activities?

Business loves its…Read more

Probably one of the most debated topics I've witnessed about Social Media is automation.  Try sending out a tweet or status update and its likely you’ll be pulled into…Read more

We’ve rounded the turn and are heading towards the home stretch now! We’ve identified…Read more

Let's be honest, before getting started with anything you need a plan - and with Facebook it's no different.

Too often, I've seen businesses pointlessly posting on…Read more

You may not want to play the game, but when it comes to your business and the Web, you should at least be aware that the 'game' exists. After all, even if you're not…Read more

Ok, so people are talking about your business on Twitter. That’s fantastic! So, what are you doing about it? 

Twitter is much more than a broadcast channel; as a…Read more