"OK. [OK]. Blue Jays. [Blue Jays]. Let's [Let's]. Play. [Play]. Ball."

If you're in Southwestern Ontario like us (or, basically, anywhere in Canada), you may have…Read more

See no evil, speak no evil, hear no evil. But maybe miss out on some good.

There are those who gleefully say, "don't read the comments," when it comes to on-line…Read more

What to keep? What to purge? When it comes to content, the best way to evaluate is to review whether or not your content is TRUST-worthy.

It may be a little early…Read more

How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery can help you ensure…Read more

If you know me, you know that I am on the road. A lot. I like to bring my particular brand of snapping and clapping to trade shows, events, and functions all over this…Read more

"I may not know much about art, but I know what I like."

It's a quote that's widely -- and wildly -- attributed. Anyone from Mark Twain to W.C. Fields is alleged…Read more

So... remember this experiment? Where I tilted at the virtual windmill that is…Read more

Time is always of the essence -- so don't forget the essentials.

Last night, I attended the London Fringe Festival Showcase. In a case of art imitating life, I was…Read more

I have a few posts running in my head, but none have tapped that vein which allows them just to spill right out on the page. So when the Twitters presented me with an…Read more

If you could do it all over again, what route would you take to get you where you are now? What decisions and actions would help smooth out those bumps in the road and…Read more

How can you cut through the clutter and capture your customer's curiosity when time, clearly, isn't on your side?

I'm not going to get into debates about how many…Read more

There are plenty of conflicting ideas out there about when the best time is to update your site's content, send out messages, or post on social media. But there's only one…Read more