Does Your Twitter Account Suck - Big Time!?

I consider myself an enthusiastic Twitter user. To me there is nothing worse than seeking out or coming across a Twitter account (especially a business account) and seeing…Read more

Don’t Just Consider the Source; Be Considerate As a Source

An image of a wolf in sheep's clothing, used in conjunction with a Consider the Source blog.

We live in an amazing time where our ability to access information is limited only by our time and inclination. But we also live in a time where it’s more important than…Read more

Your Tweets - Who Can Can See What

Image of a Magic ball with hands around it

Today's post and the accompanying downloadable graphic are inspired by a question I tend to get often - I don't understand who can see my tweets.

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Can’t See Forest for the Blog? Plant Evergreen Content

Some things are just so nice you have to use them twice…

Or three times, or more.

Let me not just run the risk of repeating myself – let me actively …Read more

Are You a Social Media Mosquito? Your Voice May be Bugging Your Customers

A picture of a rocking chair on a porch in support of the "Are You a Social Media Mosquito?" blog post.

There’s a device known as 'The Mosquito' that’s used outside of businesses. It's designed to emit a high-frequency sound that only youth can hear and is intended to keep…Read more

How To Ask Your Visitors For Personal Info

If you're like most businesses, your website is regularly asking visitors for their personal info - as part of a registration, payment, or contact form.

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Lay Down the Law to Keep the Trolls at Bay

Image of a bridge, with a sign underneath that reads "No Trolls" -- Digital Echidna's "How to Deal with Internet Trolls" blog.

Common courtesy is not always that common – especially when it comes to Internet discourse.

While some so-called trolls enjoy…Read more

Finding Your Inner Spoonman

Image of Montreal skyline, with Spoonman - Est. 1996 emblazoned above it.

Who is Cyrille Estève?

While I will introduce him to you in this post, more importantly I want to encourage you to find your own inner Cyrille – whether you’re…Read more

Voices Carry - How Personal Should Your Business Get?

Thanks to our always-connected North American business environment, our personal lives often include business – but how often should your business get personal?

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Passionate Neutrality -- Biz Writing at its Finest

Passonate neutrality image for blog post -- an open book, with a Dungeons & Dragons-styled "class" definition

It’s a fine line between telling a story and being a shill – and, for business writers and media-types alike, I define that line using the following term: Passionate…Read more

Ask and You Shall Receive

Over the years, I’ve had the opportunity to work with companies that were frustrated with the lack of interaction they were getting from their marketing efforts. They…Read more

Language Matters -- Who the F*** Do You Think You Are?

If you only know my from my written communications, you may not know that I have a tendency to be a bit blue in my language choices amongst friends and colleagues.

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