Why Buying Likes Will Hurt Your Brand: Caveat Emptor

“So you’re thinking about buying Instagram followers…”

That was the subject line of an email that I received from a reputable social media aggregator…Read more

Clever and Cool Does Not Exclude Cautious

The social media environment can be a tricky one to navigate for businesses. After all, you don't want to simply be seen as shoving your brand down people's throat. You…Read more

Social Media Best Practices

Social Media is everywhere and it is starting to play a major role in the workforce as part of a company’s marketing strategy…the question becomes when to use social media…Read more