Guidelines on Guidelines - Official Does Not Have to Be Ostentatious

Does a document have to be weighty to carry weight? Does the more syllables used in a word add more gravitas to the statement? Or is an abundance of business speak only…Read more

Does Your Business Know The Rules?

“Our business needs more "Likes" and "Followers!" Well let's have a contest!”  I am sure you've noticed that one of the most commonly used and even suggested strategies in…Read more